Strategic Management- A New Perspective!!!

“From business point of view, research is the route to competitive advantage. From an academic point of view research is the route to credibility” Research is the central tool to one of the main objectives of business school: the creation of management theory. The creation of management theory is based on the foundation of research. Research is the central to the purpose and being of business school. The polarity of learning should be reversible and B-schools should strive for partnership relations with industry. Although many business schools spend millions of dollars on research, many business practitioners question the usefulness of the result finding. Much of what is researched is highly esoteric and of limited use.Business school research is superficial and lacking merit and rigor. Nigel Nicholson research dean at London Business School said--- “The class is raw material. You can’t be in an ivory tower. We have to be at the cutting edge of our disciplines. There is a virtuous circ...

Universities exist for learning and research. Business schools are geared to applicable knowledge. There has to be some responsibility for business schools to put what they say into practice, to stand on their own two feet. It is embarrassing to call yourself a business school and then go around fund raising . “While charities are trying to behave more like business, business schools are acting more like charities” When it comes to business schools’ fund raising has taken on new dimension. Compared with other providers of education and even their own universities, most business schools are wealthy institutions. Most of the money comes from donations from private citizens, or is income generated by selling services to corporate clients through executive education programs. To date, business schools have benefited from this additional source of revenue (compromising their integrity). In next few years the water is likely to get muddier as more and more business schools become invo...

"Business School have managed to create an aura of respectability to cover up what is otherwise a bloody brawl" The split personality of business schools is demonstrated by the way they have developed the MBA. With the MBA, business school almost accidentally, stumbled upon a mass product. They are behaving like mass producers, MBA factories , churning out managers like so many products on a conveyor belt. Many business schools have embraced the idea of brand extensions by creating hybrid variations on the MBA theme and in-company MBA programs designed for specific corporate clients. Business schools are extremely busy reinventing their product to extract the maximum commercial benefit. Aware of the restraints imposed by the academic affiliations, business schools have preferred to expand their activities in other ways promoting programs to markets. It is hard to see what it has to do with maintaining academic standards. Rather it shows,business schools more behaving like bus...